FIFA 22 / Mural Design
This is a project I was hired by the agency XI-Design for the creation of two murals that were painted in Munich and Dortmund as part of the launch campaign of EA Sports for the new version of the FIFA video game. Under the slogan 'Powered by Football' FIFA 22 was released to present a revolutionary new technology of Hypermotion. The core of the project was developing murals that are creatively in line with the rest of the FIFA 22 campaign. The designs evoke the sense of "empowering the game" and the technology of Hypermotion that translates real-world soccer data into an ultra-realistic game. The ambassadors chosen to translate the power of soccer and enhance the power of its players were the superstars Jude Bellingham (Borussia Dortmund) and Alphonso Davies (Bayern Munich).
